Shaklan Group Boosts Retail Sales, Celebrating Success Amid UAE’s Resilience
Conclusion of the ‘Win a Dream Home’ Campaign
Dubai, UAE – The Shaklan Group recently concluded its 12-week “Win a Dream Home” campaign with a grand ceremony honoring its prize winners. This initiative highlighted the resilience of the UAE retail industry, showcasing a significant recovery in sales after a period of sluggish performance.
Retail Recovery in the UAE
The Shaklan Group, a prominent UAE-based retail organization specializing in supermarkets, hypermarkets, and department stores, reported a notable rebound in sales. Shameel Madathil, Executive Director of Shaklan Group, emphasized the renewed growth in the retail sector, stating that despite previous challenges, the industry is now experiencing a resurgence.
The “Win a Dream Home” campaign ran from December 23, 2025, to March 22, 2026. It was one of the Group’s largest customer engagement initiatives, allowing participants to enter a grand raffle with a minimum spend of AED 50. The campaign featured a luxury apartment as the grand prize, alongside a Jac JS4 car and weekly giveaways for the latest iPhone 17.
Impressive Customer Engagement
The campaign attracted an impressive three million footfalls in just one month, significantly higher than the average of one million. This surge in customer engagement underscored the effectiveness of the promotion and the renewed demand for retail services.
The Dream Home Prize Distribution Ceremony marked the successful conclusion of this campaign, celebrating the winners and the enthusiastic response from shoppers across Dubai. Natasha Peter received the keys to the luxury apartment, while Suraj Singh won the Jac JS4 car.
Strategic Expansion Plans
Looking ahead, Shaklan Group has outlined plans for strategic expansion into other GCC countries. Aboo Haris, Managing Director, indicated that before pursuing this expansion, the focus will be on enhancing private label products in the food and consumer goods sectors to further increase footfall in their outlets.
About Shaklan Group
Established in 1997, Shaklan Group has developed a robust retail presence in the UAE. The organization is committed to delivering high-quality consumer goods and fresh food in well-designed, customer-focused retail environments. Over nearly three decades, the Group has continuously improved store formats and expanded product assortments, ensuring customer satisfaction.
Renowned for its emphasis on freshness, authenticity, competitive pricing, and service excellence, Shaklan Group aims to provide dependable shopping experiences. The organization is guided by a long-term vision of progressive, value-driven retailing, reinforcing its leadership in the markets it serves.
For further information, visit Shaklan Group.
Leadership and Community Engagement
The prize distribution ceremony was attended by Shaklan Group’s senior leadership, including Aboo Haris, Sameer MP, and Shameel Salam. Board Members Nihal Nasar and Aadil Aboo Haris, along with other senior management, participated in celebrating this significant milestone with the winners.
The event not only marked the end of a successful campaign but also highlighted the trust, loyalty, and community engagement that Shaklan Group has fostered over the years. The Group’s commitment to making a positive impact on the lives of its customers was exemplified by the life-changing prizes awarded during the ceremony.
The UAE retail sector has shown resilience, with Shaklan Group leading the way in demonstrating that strategic promotions can effectively boost performance even in fluctuating market conditions. The successful campaign reflects the Group’s adaptability and its focus on customer engagement.
As Shaklan Group continues to evolve, it remains dedicated to enhancing customer experiences and expanding its reach within the region.
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Published on 2026-05-21 17:59:00 • By the Editorial Desk
