Vinpearl Strengthens Ties with Major Indian Travel Firms to Unlock Access to 1.47 Billion Travelers
MUMBAI, INDIA – On May 9, 2026, Vinpearl Joint Stock Company announced the establishment of strategic partnerships by signing Memoranda of Understanding (MoUs) with three leading Indian travel companies: Thomas Cook India, SOTC Travel, and MakeMyTrip. This initiative aims to elevate Vietnam’s profile as a prime travel destination for India’s substantial population, which is approximately 1.47 billion.
Strategic Alliances at the Vietnam–India Business Forum
The MoUs were formalized during the Vietnam–India Business Forum, coinciding with the state visit of General Secretary and President To Lam to India. The event featured notable attendees, including Maharashtra Chief Minister Shri Devendra Fadnavis. This gathering highlights the significance of international collaborations in fostering economic growth and enhancing tourism.
The agreements are crafted to establish direct access channels to a varied customer base, thereby stimulating travel demand and promoting experiential tourism. The primary objective is to position Vietnam as a top choice for Indian travelers.
Key Players in the Travel Sector
The partnerships involve three of India’s most influential travel distribution channels. Thomas Cook India specializes in group travel, corporate travel, and MICE (Meetings, Incentives, Conferences, and Exhibitions) tourism. SOTC Travel is known for its family vacation packages and mid- to high-end leisure travel offerings. MakeMyTrip, recognized as India’s leading online travel platform, effectively engages younger travelers and independent tourists through its digital booking channels.
Vinpearl, representing Vietnam, is a prominent hospitality and tourism brand with nearly 60 properties across the country. Its extensive five-star ecosystem encompasses accommodations, shopping, dining, entertainment, golf, and MICE services, catering specifically to the preferences of Indian visitors.
Enhancing Tourism Development Capabilities
Through these partnerships, the involved parties aim to leverage each other’s strengths to enhance tourism development capabilities. The focus will be on creating tailored travel products that resonate with Indian travelers, gradually establishing Vietnam as a preferred destination.
Ngo Thi Huong, CEO of Vinpearl, underscored the importance of the Indian market in the company’s international expansion strategy. She noted that collaborations with industry leaders not only broaden market reach but also facilitate the development of products tailored to specific customer segments. This strategy aims to solidify Vietnam’s position as an attractive and distinctive destination on the global tourism map.
Anubhav Bansal, Vice President of MakeMyTrip, emphasized Vinpearl’s alignment with the preferences of Indian travelers. He stated that the integrated tourism and hospitality ecosystem operated by Vinpearl is well-suited to meet the demands of this market. The collaboration is anticipated to significantly increase Indian tourist arrivals to Vietnam in the coming years.
The Growing Demand for International Travel
India’s expanding middle class is driving a rising demand for international travel. The strategic significance of this market has not gone unnoticed by Vinpearl, which has proactively developed specialized offerings for Indian travelers. These include luxury wedding tourism, MICE travel, multi-generational family holidays, group trips, and couple getaways.
In 2025, Vinpearl recorded an impressive 402% year-on-year increase in Indian guests, followed by an additional 335% increase in the first four months of 2026 compared to the same period in the previous year. This growth trajectory underscores the potential for further expansion in the Indian market.
Future Implications for Vietnam’s Tourism Sector
The signing of these MoUs represents a pivotal step in Vinpearl’s strategy to sustainably grow its visitor base from India. The partnerships are expected to enhance the tourism infrastructure, ultimately positioning Vietnam as a favored destination for Indian travelers.
The implications of these partnerships extend beyond mere statistics. They signify a broader trend of increasing collaboration between nations to enhance tourism and economic ties. As the global travel landscape continues to evolve, such strategic alliances will play a crucial role in shaping the future of international tourism.
For more information on Vinpearl’s offerings, visit their official website here.
About Vinpearl
Vinpearl is Vietnam’s leading hospitality, tourism, and entertainment brand, operating 60 properties across 20 provinces and cities. Its ecosystem includes five-star hotels and resorts, theme parks, golf courses, and international-standard convention centers. Vinpearl attracts millions of visitors annually, significantly contributing to Vietnam’s tourism sector.
About Thomas Cook India
Founded in 1881, Thomas Cook (India) Limited is a leading omnichannel travel and tourism group in India. It operates across various sectors, including foreign exchange, corporate travel, and leisure travel. The group has a substantial presence in multiple countries and is recognized for its extensive travel service network.
About SOTC Travel
Established in 1949, SOTC Travel is one of India’s oldest travel brands. It operates through an omnichannel model, offering a wide range of services across leisure and corporate travel. SOTC is known for its deep understanding of Indian travelers’ preferences.
About MakeMyTrip
MakeMyTrip is India’s leading online travel booking platform, excelling in flight bookings, hotel reservations, and travel packages. With a robust digital ecosystem, it caters to a diverse range of travelers, particularly younger and independent tourists.
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Published on 2026-05-09 21:07:00 • By the Editorial Desk
