The Sport Industry Forum 2025: A Gateway to Innovation and Partnerships in Sports
The Sport Industry Forum is making its grand return this year at the iconic Yas Marina Circuit, promising to be bigger, bolder, and unmissable. Set to run alongside the NBA Abu Dhabi Games, the Forum offers an electrifying two-day experience where sport, business, and innovation converge like never before.
The Evolution of the Forum
Since its inception in 2014, the Sport Industry Forum has significantly evolved. What began as a modest gathering in the UAE has transformed into the region’s go-to meeting point for over 450 leaders hailing from government, sports, and various business sectors. This significant growth highlights the increasing recognition of the UAE as a burgeoning hub for sports and entertainment.
Over the years, the Forum has been a stage for landmark moments, such as the launch of the National Sports Strategy and thrilling presentations from NBA executives that left audiences in rapturous applause. Esteemed global brands like Mubadala, DP World, and Etihad have showcased their investments in sports, illuminating the partnerships that are set to shape the future of Middle Eastern sports.
The Unique Experience
This isn’t just another conference; it’s where the room where it happens transforms into a dynamic space for exchange, collaboration, and strategic discussions. Attendees can expect:
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Big strategies revealed: Government leaders will take to the stage to discuss pressing issues, providing invaluable insights.
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Deals struck: Opportunities will arise, ranging from grassroots initiatives to substantial, multi-million-dollar event partnerships.
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Networking with global names: High-profile directors and executives will mingle with regional decision-makers, creating a fertile ground for discussing the future trajectory of sports in the Middle East.
Star-Studded Line-Up for 2025
This year, the Forum boasts an impressive array of speakers who bring both expertise and star power. Among them are:
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Alexis Ohanian: Co-founder of Reddit and founding owner of Angel City FC.
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John Terry: Former captain of Chelsea FC and the England national team.
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Robbie Fowler: Legendary striker for Liverpool FC and England.
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H.E. Ghanim Al Hajeri: Undersecretary at the UAE Ministry of Sports.
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Kelly Flatow: Executive Vice President of Global Events at the NBA.
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Tad Brown: CEO of Harris Blitzer Sports & Entertainment, which includes the Philadelphia 76ers.
Other prominent figures include industry leaders like Saif Rashid Al Noaimi and Andrew Thompson, enriching the Forum’s narrative on the future of sports.
Key Sessions to Look Forward To
Attendees can anticipate sessions that tackle pressing topics in the sporting world, such as:
- Saudi Arabia’s investment playbook
- Abu Dhabi’s next strategic moves
- The rise of women’s sports
- Athlete leadership lessons
- How brands measure ROI in sport
- The transformative role of AI in enhancing fan experiences
These focused discussions are designed to provoke thought, ignite innovation, and pave the way for actionable strategies.
Networking Opportunities That Matter
The networking potential at the Forum is simply unmissable. Opportunities abound during events such as the Padel Networking Evening on September 30, complete with lunches and exclusive receptions at venues like the Saadiyat Beach Club. This is where the real magic happens—where business connections flourish and deals are forged.
Whether you are a government official, a sports executive, or a budding entrepreneur in the industry, the Forum promises to deliver insights into where the money, strategy, and future opportunities in Middle Eastern sports are heading.
Support and Sponsorship
The 2025 Sport Industry Forum is proudly backed by influential entities such as the Department of Culture & Tourism – Abu Dhabi, the Department of Community Development, and the Abu Dhabi Sports Council. Official partners Ethara and OVG Middle East further bolster the Forum’s reputation, ensuring its successful execution.
Registration Information
Do you want to be at the forefront of the sports industry’s evolution? Secure your place today by registering through this link: Register | 2025 Sport Industry Forum in Abu Dhabi.

