## Mira International: A Fresh Chapter in Global Real Estate
Mira Real Estate, a recognized leader in Dubai’s real estate market, has officially rebranded as Mira International. This transformation is a significant step forward in the company’s strategy to expand its footprint globally. The goal is clear: to open 30 new branches in major metropolitan areas around the world while ensuring a seamless and consistent experience for clients across different markets.
### Embracing Global Ambitions
The change from Mira Real Estate to Mira International signifies more than just a new name; it embodies the company’s vision of establishing a comprehensive global network. This rebranding effort is about clearly communicating its mission to potential clients and partners alike.
Tamara Getigezheva, co-founder of the company, has actively taken on a greater role in Mira Developments. Alongside this, she has appointed Aldo De Jager as the new CEO. This move aims to enhance operational structure and drive growth in the brokerage sector.
“We determined that bringing in a CEO was essential,” Getigezheva explained. “Development and brokerage have unique operational needs. I’m increasingly focusing on development aspects such as product innovation, capital management, and partnership building. Brokerage, however, requires a consistent operational rhythm, team scaling, and maintaining service quality,” she further elaborated.
### The Importance of Rebranding
Mira International’s impressive history in the real estate industry speaks volumes about the strengths of its team. Getigezheva highlighted their accolades: “We have received top awards from Emaar and significant partnerships with prominent developers like Sobha. Our achievements are recognized by industry leaders including Aldar and Damac, and we have received appreciation certificates from Dubai Properties and Nakheel. Aldo’s leadership will now help us scale this success on a global level.”
Expanding to 30 branches in key urban centers necessitates strategic leadership that combines vision with operational acumen. “To ensure we maintain our quality standards, we need someone who comprehends both the broader strategy and the financial metrics,” she noted. “Aldo excels in this area, converting strategic plans into actionable processes and driving team performance.”
### A Structured Approach to Global Expansion
Mira International plans to adopt a phased approach for its global expansion. The strategy involves opening pilot offices, establishing regional hubs, and then executing a full rollout based on a unified operational playbook.
Training, compliance, technology, and customer service will be standardized across all Mira locations. This ensures that every investor receives the same quality of service, regardless of where they engage with the company.
In his new capacity, Aldo De Jager reflected on the vibrant nature of the UAE’s real estate sector. “The market is evolving rapidly. Our immediate focus is on strategic growth, enhancing client service, and expanding our international presence,” he stated. “Given that the UAE is increasingly recognized as a prime location for both investors and homeowners, this momentum will significantly position Mira International at the forefront of regional and global growth.”
### A Vision Backed by Experience
Founded in 2020 and headquartered in Dubai, Mira International operates with a network of over 300 professionals and maintains long-term partnerships with some of the UAE’s leading developers. As the company moves forward with its global ambitions, the commitment to delivering high-quality, consistent service remains at the core of its business philosophy.
Through these initiatives, Mira International is not just making a name change; it’s solidifying its place in the evolving landscape of international real estate, aiming to attract more investors and homeowners into its expanding portfolio.
