Dubai AI Seal Draws 300+ Companies to Boost Trust and Transparency in AI

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Boosting Partnerships Between Government Entities and Technology Providers in Dubai

In an age where artificial intelligence (AI) is rapidly revolutionizing industries, the need for trust and transparency in AI solutions is paramount. The Dubai Centre for Artificial Intelligence has taken a significant step in this direction by launching the Dubai AI Seal, a pioneering certification program designed for trusted AI companies operating in the region. This program has already garnered worldwide interest, with 325 businesses—including 77 international offices—submitting applications for this prestigious certification.

The Dubai AI Seal: A Framework for Trust

The Dubai AI Seal is not just a badge of honor; it represents a comprehensive framework aimed at fostering trust in AI practices. The certification is accessible to local, regional, and international companies licensed to operate in Dubai, which offer AI-based products and services. The fact that participation is free and applications can be submitted online adds to its appeal. This initiative fortifies partnerships between government entities and technology providers, creating a robust ecosystem for AI innovation in Dubai and beyond.

Recognizing Excellence in AI

During Dubai AI Week, high-profile endorsements came from government officials, including H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, who met with representatives from the first businesses to receive the Dubai AI Seal. Among them were notable companies such as e& and IBM, achieving the highest certification level, "Tier S." This initial wave of certified companies spans diverse sectors like software, health, media, and real estate, further highlighting the broad applicability and importance of the certification.

Unique Serial Numbers: A New Standard

One of the unique features of the Dubai AI Seal is that each certified company is assigned a specific serial number and classification tier. This not only reinforces the credibility of the Seal but also makes it a prerequisite for participation in future government-led AI initiatives. Companies can proudly display the Seal across their digital and promotional materials, elevating their status as trusted partners.

Fostering Government-Private Sector Collaboration

By raising standards for trust, transparency, and accountability, the Dubai AI Seal positions these certified organizations as preferred partners for government collaborations. According to Saeed Al Falasi, executive director of the Dubai Centre for Artificial Intelligence, this initiative aims to attract top-tier tech firms and startups, nurturing a trusted ecosystem that can drive future projects across Dubai’s public and private sectors.

Corporate Perspectives on the Seal

Leaders from certified organizations are enthusiastic about the program’s implications. Shukri Eid, general manager at IBM Gulf, praised the Seal as a testament to ethical AI practices aligned with innovation. He expressed excitement to deepen their collaboration with stakeholders across the region, reinforcing Dubai’s leadership in digital advancements.

Commitment to Responsible AI

Similarly, Dena Almansoori, group chief AI and data officer at e&, emphasized that receiving the Tier S certification validates their commitment to responsible AI solutions. This endorsement not only reflects their rigorous adherence to AI standards but also cements their role as a trusted leader in the sector.

Shantosh Sridhar, CEO of Beinex Consulting, echoed this sentiment, stating that the AI Seal aligns with the notion that the future belongs to those who effectively harness AI’s transformative capabilities. This initiative sets a global benchmark, demonstrating that Dubai serves not just as a hub for innovation but as a leader in AI strategy.

The Ethical Dimension of AI

The discussions surrounding the Dubai AI Seal also highlight the ethical dimension of AI. Dr. Haidar Al Yousuf, CEO of iO Health, remarked on the foundational purpose of AI, emphasizing that the technology should aim to enhance lives. The Seal serves as a signal that responsible and ethical AI is the future of healthcare, showing the global relevance of innovations coming out of Dubai.

The Global Benchmark for Government Standards

Avneesh Prakash, CEO of CAMB.AI, recognized the Dubai AI Seal as a leading standard for ethical and trustworthy AI. By being one of the first recipients, he feels empowered to create impactful AI solutions, reflecting the broader vision of Dubai as a forward-thinking community.

Shaping the Future with AI

The collective enthusiasm around the Dubai AI Seal has extended beyond the initial certified companies. Christian Kunz, co-founder of Prop-AI, expressed pride in being part of Dubai’s transformative journey, emphasizing that applying for the Seal was a natural alignment with their vision of trust and responsibility in AI development.

Murali Rachamalla, managing director at Rounak, highlighted the long-term commitment to new technologies and the importance of practical AI solutions for enhancing customer value. This sentiment resonates deeply with the UAE’s ongoing digital transformation objectives.

The Gold Standard in AI

Bahman Kazemian, CEO of InnovaSense, emphasized that possessing the Dubai AI Seal elevates the company’s credibility. He noted that it stands as a commitment to building ethical and transparent AI solutions that prioritize human welfare amid rapid technological advancements.

Finally, Rabeeh Abla, managing director at CSP Solutions, pointed out the importance of responsible AI in establishing trust throughout the digital transformation landscape. The Seal not only represents industry recognition but symbolizes a partnership in the UAE’s vision for a smarter and more transparent future.


The Dubai AI Seal initiative is propelling Dubai into a global leadership role in responsible AI innovation. By facilitating partnerships between government bodies and tech companies, it is setting a remarkable precedent for trust, accountability, and ethical standards in artificial intelligence.

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