Yas Mall Strengthens Accessibility as First Regional Retail Destination to Implement Hidden Disabilities Sunflower Programme
Milestone Achievement for Yas Mall
Abu Dhabi, UAE – Yas Mall has achieved a significant milestone by becoming the first retail destination in the region to fully comply with the global Hidden Disabilities Sunflower programme. This initiative aims to provide essential support for visitors with non-visible disabilities, ensuring they receive the assistance they need while navigating the mall.
This accomplishment is the result of a strategic collaboration between Aldar, the Zayed Authority for People of Determination, and Topland. The Zayed Authority serves as the enabling partner in the UAE, while Topland UK is the exclusive partner for the Hidden Disabilities Sunflower programme in the Middle East, which oversees the accreditation of the Sunflower lanyards.
Implementation of the Hidden Disabilities Sunflower Programme
The Hidden Disabilities Sunflower programme has been integrated into Yas Mall’s customer experience operations. All customer-facing staff have undergone training to recognize the sunflower lanyard and implement enhanced service protocols to assist customers effectively. This initiative aims to create a consistent and inclusive experience for all visitors.
Achieving full membership in the Hidden Disabilities Sunflower programme necessitates adherence to established international criteria, including comprehensive staff training and full operational integration. Yas Mall’s success exemplifies how accessibility can be woven into operational frameworks, training, and customer engagement, thereby fostering a meaningful impact on the community.
Commitment to Long-Term Accessibility
In line with this commitment, Aldar has commissioned 10,000 Sunflower lanyards, which are produced by People of Determination at the Zayed Authority for People of Determination’s printing workshop. These lanyards will be distributed across Aldar’s various destinations, supporting the long-term integration of accessibility initiatives.
Yas Mall serves as a robust platform for introducing and scaling inclusive initiatives across Aldar’s portfolio. This aligns with Aldar’s broader accessibility roadmap and contributes to Yas Island’s goal of becoming an Inclusive City, supporting the wider inclusion agenda led by the Department of Community Development.
Statements from Key Stakeholders
Salwa Al Maflahi, Executive Director of Sustainability and Community Outreach at Aldar, emphasized that the introduction of the Hidden Disabilities Sunflower programme at Yas Mall marks a pivotal step in their accessibility journey. She noted that it reflects Aldar’s commitment to fostering environments where everyone feels welcomed and supported. Through strategic partnerships with local and international organizations, Aldar aims to embed inclusive practices across its destinations, contributing to the UAE’s broader vision for accessibility and inclusion.
His Excellency Abdulla Ismail Al Kamali, Executive Director for the People of Determination Sector at the Zayed Authority for People of Determination, stated that the implementation of the Hidden Disabilities Sunflower Programme at Yas Mall reinforces Abu Dhabi’s position as a global leader in inclusivity. He highlighted that the initiative prioritizes quality of life and human empowerment, demonstrating the Authority’s commitment to developing a sustainable ecosystem that raises awareness of hidden disabilities.
Expanding the Initiative Across the Emirate
His Excellency further explained that the Zayed Authority for People of Determination is actively expanding this initiative across the emirate in collaboration with strategic partners. This effort aims to cultivate a more aware and inclusive community culture, supporting national ambitions for a more sustainable society.
H.E. Abdulla Al Kamali also praised the partnership with Aldar Properties and Yas Mall, along with the collaboration with Topland and international partners. He emphasized that integrated efforts are crucial for achieving sustainable impact and enhancing Abu Dhabi’s status as a global model for empowering People of Determination.
Industry Impact and Global Context
Andy Faulkner, CEO of Topland Group, the exclusive Middle East partner for the Hidden Disabilities Sunflower, expressed pride in supporting Yas Mall in enhancing inclusivity through the launch of the programme. He noted that the Sunflower lanyards are manufactured locally by People of Determination, reflecting a commitment to empowering their talents while creating a more inclusive experience for visitors with non-visible disabilities.
Globally, approximately one in six individuals live with a disability, with many of these being non-visible. Initiatives like the Hidden Disabilities Sunflower programme play a crucial role in promoting awareness and understanding in public spaces. Aldar continues to advance inclusive and accessible destinations and communities, aligning with national priorities and collaborating with key partners.
For further information, please contact:
- Obaid Alyammahi, Aldar Properties
- Rosanna Hall, Brunswick, aldar@brunswickgroup.com
About Aldar
Aldar is a leading real estate developer, manager, and investor in Abu Dhabi, with a growing presence across the UAE, the Middle East, North Africa, and Europe. The company operates through two core business segments: Aldar Development and Aldar Investment.
About Zayed Authority for People of Determination
Established in Abu Dhabi on April 19, 2004, the Zayed Authority for People of Determination encompasses all humanitarian care centers and social service institutions dedicated to People of Determination.
About Hidden Disabilities Sunflower
The Hidden Disabilities Sunflower programme supports individuals with non-visible disabilities and has expanded its reach globally since its inception in the UK in 2016. The programme provides a discreet way for individuals to signal their need for additional support in various public environments.
About Topland
Topland is a leading supplier of assistive products and inclusive solutions for People of Determination across the Middle East. As a social enterprise, Topland is committed to improving accessibility and promoting inclusion through innovative technologies and tailored services.
Source: www.zawya.com
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Published on 2026-04-12 16:42:00 • By the Editorial Desk
