A recent study by Dell Technologies highlights a significant shift in priorities among UAE enterprises, emphasizing the need for AI readiness and enhanced cybersecurity amid ongoing economic pressures. Conducted by Vanson Bourne, the Modern Enterprise Readiness Study 2026 surveyed 1,500 business and IT decision-makers across EMEA, revealing that 82% of leaders are becoming more selective with technology investments due to current macroeconomic conditions.
The findings indicate that rather than cutting back on spending, organizations are focusing on value and efficiency. A notable 86% of respondents expressed a preference for consolidating their technology needs with a single strategic partner, reflecting a trend towards simplification in technology environments. This shift aims to accelerate innovation and deliver measurable business outcomes, as companies seek to navigate a complex landscape shaped by economic uncertainty and evolving regulations.
Key Trends Shaping Enterprise Transformation
Four critical trends emerged from the study, each underscoring the evolving landscape of technology adoption in the UAE:
1. Economic Pressures Influence Technology Decisions
Economic uncertainty is prompting organizations to prioritize strategic technology investments. The study found that 82% of leaders are more selective about their technology choices, with a strong inclination towards partnerships that can provide comprehensive solutions. This trend indicates a move away from fragmented technology environments towards strategic relationships that can simplify operations and enhance innovation.
2. Modern Workplace Technology as a Catalyst for AI Readiness
As AI becomes integral to daily operations, modern workplace technology is evolving into a strategic enabler. The study revealed that 98% of respondents believe modern devices enhance collaboration and productivity, while 66% noted that outdated devices hinder their ability to adopt new technologies, including AI applications. Consequently, 94% of UAE leaders view AI PCs and modern endpoints as essential to their future workplace strategies.
3. Scaling AI Requires Stronger Foundations
While AI adoption is on the rise, many organizations face challenges in scaling their initiatives. The study highlighted that 68% of leaders are concerned about compliance with government regulations regarding data usage for AI, and an equal percentage reported that security and compliance issues have delayed their AI projects. Additionally, 68% of IT leaders indicated that their infrastructure is not yet fully equipped to support AI and analytics workloads at scale.
4. Security as a Fundamental Requirement
Cybersecurity is increasingly viewed as a baseline requirement rather than a standalone consideration. A striking 90% of UAE business and IT leaders expect security to be integrated into every proposal from technology partners. This reflects a growing emphasis on cyber resilience and business continuity, with 94% of respondents prioritizing integrated data protection and cyber recovery capabilities when evaluating infrastructure platforms.
Furthermore, the UAE’s regulatory landscape, including the Cyber Security Council’s Critical Information Infrastructure Protection framework and the Personal Data Protection Law, reinforces the necessity for security to be embedded in technology strategies from the outset. This shift is making cyber readiness a priority at the board level, rather than solely within IT departments.
Conclusion
Walid Yehia, Managing Director – South Gulf at Dell Technologies, emphasized the urgency for organizations to transition from AI experimentation to execution. He stated, “The time for AI experimentation is ending, and the focus is shifting to execution.” As UAE enterprises prioritize secure infrastructure and trusted data, those that build robust foundations today are likely to lead in innovation tomorrow. For further insights, see the full report from TahawulTech.

