Unveiling MRJADE Coffee: A Luxurious Brew in Dubai

A Bold Move in the Heat of Summer

In an audacious move against conventional wisdom, MRJADE Coffee opened its doors in Dubai on June 9, 2025, during a time when most of the city’s population escapes the sweltering summer heat. While other local businesses tend to launch their ventures in the cooler months or during peak tourism seasons, MRJADE defied the odds. Within just a week, the café began attracting a steady stream of customers and building a community of loyal regulars.

Why the Timing Works

The summer months in Dubai can see a 60-70% dip in the population as residents seek cooler climes. However, the founder of MRJADE Coffee, Jade Şen, highlights that the café’s unique offerings resonate with both locals and the few tourists who remain. By prioritizing not just coffee but an entire experience, MRJADE has rewritten the rules of business success in what would typically be an off-season.

A Global Coffee Journey Under One Roof

MRJADE Coffee isn’t just another spot to grab caffeine; it’s a luxurious haven that embodies a global coffee culture. Focusing on quality, design, and artisan craftsmanship, MRJADE goes beyond the typical café offerings. Here’s a taste of what customers can expect:

• Café Crème: Crafted with precision reminiscent of Northern Italy.
• Original American Coffee: A robust and clean brew that caters to the classic American palate.
• Grade 6+ Matcha from Kyoto: This elite matcha is refined in-house, ensuring purity and flavor.
• Spanish Latte: Creamy and subtly sweet, it echoes the best of Barcelona’s coffee scene.
• Traditional Turkish Coffee: This brew is made with authenticity, honoring its cultural roots.
• German Filter Coffee: Honest, balanced, and bold, it’s akin to what you would find in a traditional German bakery.

The Heart Behind MRJADE

Jade Şen, the visionary behind MRJADE Holding, boasts over 26 years of entrepreneurial expertise. His passion for melding global flavors into one cohesive experience informs every aspect of the café. By offering this international coffee experience, MRJADE Coffee provides a journey through taste—where Europe, Asia, and America blend seamlessly in one cup.

A Place for Connection

“The people come, they taste — and they stay,” Jade Şen reflects on the café’s initial days. This sentiment captures the essence of MRJADE: it’s a place where connections are made over high-quality brews, and every cup tells a story. Guests don’t just come for the coffee; they come for an experience that feels authentic and rich with culture.

More Than Coffee: A Symbol of Innovation

MRJADE Coffee stands as a testament to how innovation and a strong vision can challenge existing norms. The café symbolizes courage in a competitive market where many feel constrained by seasonal expectations. By choosing to open in June, MRJADE has not only captured attention but also set a new standard for what a café can be.

Connecting through Taste

In a world that often feels fragmented, MRJADE Coffee aims to bridge cultures through the universal language of taste. Whether you’re indulging in a French-style brew or savoring a classic American cup, MRJADE invites you to embark on a global culinary adventure—all while sitting in the heart of Dubai.

Press Contact Information

For more details, you can reach out to:

MRJADE Holding – PR & Media Relations
Email: mrjadecoffee@mrjadeholding.com
Website: www.mrjadecoffee.com
Location: Downtown Dubai

Photos accompanying this announcement are available for viewing at the provided links, showcasing the welcoming ambiance and exquisite offerings of MRJADE Coffee.