Recognizing Loyal Customers: A Celebration of Partnership
In a remarkable celebration of loyalty, a long-time customer of both MTN and Emirates Airlines has been honored as the Top Customer of the Year. This recognition came through a collaborative promotion between the two respected companies, showcasing their commitment to rewarding dedicated patrons.
Mr. Kwame Kwakye: An Avid Traveler
Mr. Kwame Kwakye, who has consistently utilized Emirates Airlines for his travels and is one of the early adopters of MTN’s services, emerged victorious in the MTN-Emirates Close User Group Offer (CUGO) promotion. His prize includes a fully sponsored return ticket to Dubai, a testament to his loyalty as a frequent flyer.
The Selection Process
The winner was chosen through a randomized selection from MTN subscribers who traveled using the CUGO platform over the past year. This approach not only acknowledges loyalty but also encourages more customers to engage with the services offered.
A Grateful Customer’s Words
Upon receiving the award, Mr. Kwakye expressed his appreciation for MTN, stating, “For me, it’s MTN or no other.” He further shared his delight in being recognized, noting, “As a postpaid customer, it feels great to be acknowledged.” His strong words reflect the quality of service he has received over the years.
MTN’s Commitment to Customer Experience
At the award ceremony, Sandra Oduro, Senior Specialist for High-Value Segments at MTN Ghana, elaborated on the promotion’s significance. She explained that it is part of MTN’s overarching strategy to transform into a lifestyle enabler. The promotion provides substantial discounts—up to 12%—on both economy and business class Emirates tickets.
With the winning package, Mr. Kwakye is set to enjoy not only a return ticket but also enhanced international roaming services from MTN, ensuring he stays connected seamlessly during his travels.
Enhanced Travel Experience
Oduro also highlighted MTN’s investment in eSIM international roaming services, which will keep Mr. Kwakye connected during his stay in Dubai. Additionally, the promotion was designed with flexibility in mind, allowing the winner to choose dates that best suit his travel plans.
Future Rewards for Loyal Customers
Looking ahead, Sandra Oduro indicated that MTN intends to continue recognizing and rewarding its loyal customers through this partnership with Emirates. She encouraged subscribers to make the most of the Emirates CUGO platform for exclusive offers and discounts. “The more customers engage with the platform, the greater the benefits we can negotiate on their behalf,” she noted. This initiative aims to create a global ecosystem where MTN customers can enjoy various lifestyle benefits regardless of their location.
An Impactful Collaboration
Cecil Nana Tenkorang, Sales Manager at Emirates, emphasized the significance of the partnership, describing it as a driving force for customer loyalty and engagement since its inception in 2014. He pointed out that the awarded ticket offers more than just travel; it represents an opportunity for a memorable experience with Emirates.
Tenkorang reaffirmed Emirates’ dedication to Ghana, underscoring the airline’s role in enhancing tourism and international connectivity.
A Vision for the Future
The partnership between MTN and Emirates, launched nearly a decade ago, aims to deliver value that extends beyond typical telecommunications and air travel services. By combining their strengths, they have successfully rewarded many loyal customers, reinforcing their commitment to excellent service and customer satisfaction.
While loyalty is often an overlooked aspect of business, initiatives like this highlight its importance in nurturing customer relationships and creating exceptional experiences for patrons.



