Dubai Watch Week Celebrates a Milestone with Innovative Programming

A Prestigious Opening by Her Highness Sheikha Latifa

Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, the Chairperson of the Dubai Arts and Culture Authority, graced the seventh edition of Dubai Watch Week, marking a significant occasion held under her esteemed patronage. This event, which started in 2015, has evolved into a celebrated platform fostering cultural exchange, community engagement, and networking among watch enthusiasts. As it reaches its tenth anniversary, the importance of Dubai Watch Week continues to grow.

Event Overview: Dates and Activities

Dubai Watch Week is scheduled from November 19 to 23, 2025, taking place at both Dubai Mall and Burj Park. This year’s edition showcases over 90 participating watch brands and offers a diverse program featuring global launches, interactive events, and engaging activations. Expect a rich blend of local and international watchmaking talent, all under one roof.

Celebrating a Decade of Excellence

Reflecting on the event’s impact, Sheikha Latifa noted, “Today, we celebrate an event that has grown into a global platform where creativity, craftsmanship, and innovation converge.” Her comments highlight the significant strides Dubai Watch Week has made in establishing the city as a premier destination for watchmaking experts and enthusiasts. The event aims to enhance Dubai’s reputation as a global hub for excellence, as well as its commitment to innovation.

Insights from Industry Leaders

Hind Seddiqi, CEO of Dubai Watch Week, emphasized the pivotal role played by Her Highness in shaping the event’s success. She remarked, “Our mission is to continue evolving and creating moments that attract global audiences.” With the support of local leaders, Dubai Watch Week aims to inspire with pioneering initiatives, reinforcing its position in the watchmaking arena.

In 2023, the event attracted over 23,000 guests, and with this edition, it promises a robust lineup of unique programming. The beloved Collectors Lounge will also return, commemorating the 75th anniversary of Ahmed Seddiqi, a prominent luxury watch and jewelry retailer.

Noteworthy Sessions and Discussions

Dubai Watch Week will feature more than 20 brand launches, alongside gatherings of key opinion leaders and regional influencers. A key highlight is the opening keynote session led by Jean-Frédéric Dufour, CEO of Rolex, and Abdul Hamied Seddiqi, Chairman of Seddiqi Holding. Titled “The Time to Act is Now – A Note to the Watch Industry,” this session sets the tone for critical conversations about the future of the watch sector.

For the first time, the event will host a CEO Roundtable: Horology Edition, where industry heavyweights like Georges Kern, Ilaria Resta, Karl-Friedrich Scheufele, and Julien Tornare will engage in discussions about the evolving landscape of horology. This rare moment of candid dialogue promises to deepen understanding among industry professionals.

Diverse Programming for All Attendees

The event will also include two Arabic panel discussions that will delve into topics like luxury markets in the region and strategies for succession in family businesses. Participants can look forward to the presence of renowned calligrapher Hazem Kurdali, along with an exhibition by Alia Bent Sultan titled “Dubai Races Against Time,” which encapsulates the rarity and excellence that Dubai embodies.

Open to the public and free to attend, Dubai Watch Week remains committed to bridging communities and creating avenues for networking and creative exchange. The annual event supports initiatives that align with its values, making it more than just a showcase of luxury timepieces.

Registration Information

For those interested in attending, registration for Dubai Watch Week is available through the official website. Stay updated with the latest news and announcements by following the event’s Instagram page at @dubaiwatchweek. Join in on the celebration of craftsmanship, innovation, and culture that defines this prominent occasion in the UAE’s event calendar.