Exploring the AlUla Arts Festival: A Celebration of Local Culture and Global Innovation
Last weekend marked the commencement of the fifth AlUla Arts Festival, a vibrant event that runs until February 14. Set against the stunning backdrop of AlUla’s ancient oasis, this festival serves as a canvas for striking land art, hands-on workshops, and captivating performances. Inspired by the area’s unique desert landscapes and lush palm groves, the festival promotes a diverse array of artistic expressions.
Festival Growth and Community Roots
According to Sumantro Ghose, the director of arts and creative industries programming, the festival has seen substantial growth since its inception in 2022, where it attracted 19,000 visitors. By 2025, attendance soared to over 70,000. “We’re a growing festival, rooted deeply in the local community but also embracing a global perspective,” Ghose remarked. This blend of local and international influences is what sets the AlUla Arts Festival apart.
Cultural Foundations of AlUla
Hamad Alhomiedan, director of arts and creative industries at the Royal Commission for AlUla (RCU), emphasized the festival’s commitment to honoring local artistry. “AlUla, as a destination, was built by artists for artists,” he stated. This year’s festival showcases a robust program centered on three key cultural assets: the AlJadidah Arts District, Wadi AlFann, and the upcoming Contemporary Art Museum of AlUla.
Desert X AlUla: A Highlight of Artistic Innovation
A standout feature of the festival is Desert X AlUla, which continues until February 28. This international contemporary art exhibition has returned for its fourth edition, featuring 11 installations by artists from various backgrounds. From Sara Abdu’s intricate layering of poetry and geological forms to Héctor Zamora’s “Tar HyPar,” which transforms the landscape into a resonating musical space, the exhibition is a testament to creativity inspired by the environment.
Curated by Zoé Whitley and Wejdan Reda, and overseen by artistic directors Neville Wakefield and Raneem Farsi, the exhibition draws inspiration from the poetry of Kahlil Gibran. Under the theme “Space Without Measure”, the exhibition invites visitors to engage with the landscape more intimately, moving beyond mere observation.
The Pre-Opening of the Contemporary Art Museum
The exhibition “Arduna,” which translates to “our land,” heralds the pre-opening of the Contemporary Art Museum in AlUla. Running from February 1 to April 15, this exhibition is a collaborative effort with the Centre Pompidou and features contemporary art from the RCU’s collection alongside pieces from France’s Musée National d’Art Moderne, including renowned works by Kandinsky and Picasso.
Alhomiedan provided further insight into the museum’s development, stressing the importance of community input. “We conducted over 30 focus groups to understand what the community envisions for the museum,” he shared. The intent is for the museum to transcend traditional boundaries and engage with the local population more dynamically.
Engaging Initiatives in AlJadidah Arts District
The AlJadidah Arts District is also a focal point of the festival, hosting a myriad of initiatives including newly commissioned artworks, workshops, and musical performances. Highlighted events include the photography exhibition “Not Deserted: AlUla’s Archives in Movement,” featuring early 20th-century photographs by Tony André and cinematic portrayals by resident filmmaker Saad Tahaitah. Meanwhile, the AlUla Music Hub is showcasing concerts ranging from traditional Arabic music to contemporary jazz.
Highlighting Local Design and Heritage
Adjacent to ATHR Gallery is the exhibition “Material Witness: Celebrating Design From Within,” which underscores the link between design and place. Curated by Dominique Petit-Frère and Majedah Alduligan, the exhibition highlights the work of five participants from the AlUla Artist Residency’s design edition, showcasing how local materials and memories inspire creativity.
Alhomiedan affirmed the intention behind the festival’s initiatives, stating, “Every single initiative draws inspiration from the environment and the community.” He elaborated that local elements—the shadows of palm groves, indigenous plants used for pigments, and locally sourced materials—play a crucial role in the creative process for artists participating in the festival.
Art as a Bridge Between Heritage and Nature
The AlUla Arts Festival is more than just a showcase of artistic talent; it aims to connect art with the region’s rich historical tapestry. By revitalizing artistic practices rooted in the remarkable ancient architectural wonders of Hegra and the intricate carvings found in Dadan, the festival highlights the region’s longstanding relationship with art as a vital aspect of its heritage.

