AYS Developers Sets New Benchmark in Real Estate Training
A Grand Event in Dubai
In a historic moment for the real estate sector, AYS Developers successfully brought together over 2,500 participants at the Grand Hyatt Conference & Exhibition Centre, Dubai. This unprecedented gathering focused on real estate training, culminating in AYS Developers breaking the Guinness World Record for the largest real estate training session.
Groundbreaking Achievement
On June 3, 2025, in collaboration with renowned experts like Dr. Nour ElSerougy, the event transformed into a landmark occasion. The record-breaking session was verified by Guinness World Records adjudicators, showcasing AYS Developers’ commitment to innovation and excellence within the real estate industry. The one-hour program centered around off-plan sales strategies, emphasizing high-growth areas such as Dubai Islands, where AYS is rapidly expanding its luxury portfolio.
Dynamic Leadership and Engaging Content
The session was led by the esteemed Dr. Nour ElSerougy, known as the "Eagle of Real Estate," and hosted by entrepreneur Kris Fade. Bringing together senior government officials and influential real estate stakeholders, the event was not just a learning opportunity but a valuable networking platform. The agenda featured a panel discussion on the future of Dubai’s real estate landscape, featuring insights from notable industry figures, including:
- Sonia Waters (AYS Developers)
- Ismael Al Hammadi (Al Ruwad Real Estate)
- Nazish Khan (FIDU Properties)
- Loai Al Fakir (Provident)
- Denis Donovan (Reelly AI)
- Spencer Lodge (business strategist)
Ays Developers’ Vision
AYS Developers is swiftly gaining accolades for its innovative approach to real estate development, merging modern smart home technology with sustainable designs and European craftsmanship. Their ambitious Billion Dirham Heritage Collection on Dubai Islands is a testament to a bold vision that aligns with the Dubai 2040 Urban Master Plan. This plan is aimed at enhancing lifestyle, wellness, and long-term growth.
Situated amid over 80 planned hotels and advanced infrastructure, Dubai Islands presents unparalleled investment opportunities for customers and stakeholders alike.
Strategic Partnerships
This ground-breaking event was made possible through strategic partnerships, particularly with Al Safi Bank, the first Islamic bank under the AIFC. Al Safi Bank is dedicated to offering ethical, Sharia-compliant financial services tailored specifically for global real estate clients.
Insights from the Leaders
Yulia Loshchukhina, CEO of AYS Developers, encapsulated the company’s ethos succinctly:
“We don’t just build homes; we build legacies. Breaking a world record reflects our mindset—bold, forward-looking, and driven by impact.”
Sonia Waters, Head of Sales, emphasized the importance of vision and execution:
“This event proves what’s possible when vision meets execution. We’re shaping the future of Dubai real estate.”
Echoing these sentiments, Dr. Nour ElSerougy highlighted the broader significance of the event:
“This wasn’t just about setting a record—it was about creating a legacy of learning and professional growth.”
Mohammed Mousa, CEO of the Innovation Experts Institute, summed it up perfectly:
“From a bold idea to a global milestone, this proves the power of purpose-driven collaboration.”
A Moment of Significance
The event underscores a pivotal moment in real estate training and development, creating lasting impacts for participants and the greater industry. AYS Developers is not only transforming the skyline of Dubai but is also paving the way for future generations of real estate professionals, emphasizing continuous learning, innovation, and the celebration of community engagement.
