A Record-Breaking Event in Dubai: The Largest Real Estate Training Session
A Landmark Achievement
On June 3, 2025, Dubai became the epicenter of a remarkable achievement in the world of real estate education. AYS Developers, in partnership with Dr. Nour ElSerougy, the renowned figure affectionately dubbed the "Eagle of Real Estate," along with the Innovation Experts Real Estate Institute and Al Safi Bank, shattered the Guinness World Record for the largest real estate training session. The event took place at the prestigious Grand Hyatt Conference & Exhibition Centre, drawing attention not just for its scale, but also for its innovative content.
A Gathering of Excellence
The session saw over 2,500 registered participants, ranging from real estate professionals to aspiring investors, all eager to delve into the latest strategies in off-plan sales. The one-hour session was meticulously verified by Guinness World Records adjudicators, accentuating its authenticity and the industry’s growing commitment to education and professional development.
Spotlight on Key Figures
The event was hosted by entrepreneur Kris Fade, who guided the dynamic discussions throughout the session. Among the distinguished speakers were a roster of leading figures in the real estate sector, each bringing unique insights to the table. Notable contributors included:
- Sonia Waters, Head of Sales at AYS Developers
- Ismael Al Hammadi from Al Ruwad Real Estate
- Nazish Khan of FIDU Properties
- Loai Al Fakir, a representative of Provident
- Denis Donovan from Reelly AI
- Spencer Lodge, a prominent business strategist
- Dr. Nour ElSerougy, a pivotal figure in the event
In addition to these discussions, a focused panel addressed the future of Dubai’s real estate market, drawing insights from industry veterans and experts.
The Vision of AYS Developers
AYS Developers is quickly establishing itself as a key player in Dubai’s luxury real estate market, known for its desirable developments that integrate smart home technology and sustainable design. The firm’s upcoming project, the Billion Dirham Heritage Collection, is particularly noteworthy. Situated within Dubai Islands, this collection exemplifies the company’s commitment to high-quality living aligned with the Dubai 2040 Urban Master Plan—a visionary roadmap emphasizing lifestyle, wellness, and sustainable growth. With plans for over 80 hotels and cutting-edge infrastructure, Dubai Islands is emerging as an attractive investment destination.
Collaboration with Al Safi Bank
Crucially, this landmark event was conducted in collaboration with Al Safi Bank, the first Islamic bank under the Astana International Financial Centre (AIFC). The bank is dedicated to offering ethical, Sharia-compliant financial services specifically tailored for international real estate clients. This partnership represents a forward-thinking approach to financing and investment in real estate, aiming to meet the needs of a diverse clientele.
Insights from Industry Leaders
As the event unfolded, several key figures shared their thoughts:
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Yulia Loshchukhina, CEO of AYS Developers, emphasized the significance of the record-setting achievement, stating, “We don’t just build homes; we build legacies. Breaking a world record reflects our mindset—bold, forward-looking, and driven by impact.”
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Sonia Waters, Head of Sales, remarked, “This event proves what’s possible when vision meets execution. We’re shaping the future of Dubai real estate.”
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Dr. Nour ElSerougy, reflecting on the event’s impact, noted, “This wasn’t just about setting a record—it was about creating a legacy of learning and professional growth.”
- Mohammed Mousa, CEO of the Innovation Experts Institute, added, “From a bold idea to a global milestone, this proves the power of purpose-driven collaboration.”
A Vision for the Future
This record-breaking event stands as a testament to the burgeoning real estate landscape in Dubai. By focusing on education and collaboration, industry leaders are not merely setting benchmarks but are also paving the way for a sustainable and innovative future in real estate. Their work continues to inspire a community of professionals eager to learn and grow, illustrating the power of strategic partnerships and visionary thinking in a rapidly evolving market.
In this context, the future of Dubai’s real estate appears not only promising but filled with opportunities, driven by a strong foundation of knowledge and collaboration among industry stakeholders.
